Making Eastern Mountain Sports Club Day More Inclusive

Uncategorized

Eastern Mountain Sports Club Day is one of our most cherished and anticipated traditions. Twice a year (spring and fall), outdoor clubs and organizations are invited to set up displays inside their local Eastern Mountain Sports store to share their stories, recruit new members and fund raise on the spot. Additionally, as a special thank you to outdoor club members who also happen to be some of our most loyal, long-term customers, we offer club members our absolute best deal that we are prohibited from advertising.

As we make the final preparations for our fall Eastern Mountain Sports Club Day event October 4-5, we’re excited to share some news that EVERYONE can feel good about.

Nature Hike pic for docs

The American Hiking Society is one of our favorite outdoor clubs and non-profit partners for all the amazing work they do to keep our trails accessible.

Eastern Mountain Sports Club Day has been a terrific tradition but in recent years, we’ve come to realize that some of the most passionate and active outdoor clubs and organizations around don’t issue traditional membership cards. I’m talking about hiking Meet Up groups, some of which have hundreds, if not thousands of members and organize multiple trips every single weekend. I’m also talking about outdoor endurance events like Tough Mudder and Warrior Dash and outdoor fundraisers like Tubbs Romp to Stop, Seek the Peak and the TDI TriState Challenge.

Brittany from our Lynnfield, MA store is one of thousands of people who push themselves to new limits in cool events like the Spartan Race that benefit great causes.

Brittany from our Lynnfield, MA store is one of thousands of people who push themselves to new limits in cool events like the Spartan Race that benefit great causes.

 As a result of customer feedback and to keep pace with our ever-changing times, we’ve decided to make Eastern Mountain Sports Club Day inclusive to people who love the outdoors every bit as much as we do but may not have a membership card to prove it.

The way we see it, anyone who plays hard and/or gives back in a big way while having a ton of fun outside is a bona fide member of “The Outdoor Club.”

Team Cook for Love

If you’ve ever strapped on snowshoes on a frigid day to raise money for Susan G. Komen at a Tubbs Romp to Stomp Out Breast Cancer event, you’re a member of “The Outdoor Club.”

Don’t get us wrong, we still believe wholeheartedly in chartered organizations like the Adirondack Mountain Club, Appalachian Mountain Club and Sierra Club to name just a few. In fact, if you’re not a member of one of our favorite outdoor organizations, please consider joining one to take your love for the outdoors to another level through stewardship, education and inspiring the next generation–core values of just about every formal outdoor organization under the sun–from Boy and Girl Scouts to Bikes Belong.

A hard-working crew from the New England Mountain Bike Association builds a new bridge on one of their favorite trails.

A hard-working crew from the New England Mountain Bike Association builds a new bridge on one of their favorite trails.

No matter how you qualify as a member of “The Outdoor Club,” Eastern Mountain Sports Club Day is your chance to get the gratitude and respect you deserve while enjoying one of our most exclusive discounts. Proof of membership can be anything from a traditional membership card, a race number, a photo of you giving it your all in an endurance event, even a hiking club Facebook page on your smartphone. Whatever it is, just bring it in to any of our 68 stores from Maine to Virginia and show it to the store guide at cash register. While you’re there, be sure to enjoy some quality time with people who share your love for outdoor adventure and get inspired for your next big outdoor challenge or special event.

Thanks for being a member of “The Outdoor Club.” See you soon!

 

 

Jim Darroch


Jim's love for the outdoors began with family camping trips in "Brady Bunch" style canvas tents and progressed to backpacking adventures with the Boy Scouts. In 2007, he fulfilled his teenage dream by joining Eastern Mountain Sports as Brand Communications Manager. When he's not in the office, you'll find Jim kayaking, hiking, and mountain biking around the Monadnock Region and throughout New England with his wife Brenda and his dog Brewski. Follow Jim Darroch on !

3 Comments

  1. Kathy B.
    October 4, 2013, 5:08 pm

    It would have been nice to know that the EMS Club Members Days was going on this weekend. I didn’t receive any advance notice. In the future, it would be nice to know.

  2. Jim Darroch
    October 3, 2013, 3:32 pm

    Hi Diane – Absolutely! In addition to all the things you mentioned, The United Way is a great advocate for encouraging kids to play outside.

    Thanks for your comment!

  3. October 3, 2013, 9:04 am

    Hi!

    I hope that you will accept anyone wearing a Live United Tshirt as a club member. We have paint-up, fix-up projects all over the US. Whatever agencies such as Day Cares, Senior Centers, Local Organizations such as YMCAs, Boys and Girls Clubs and others, don’t have money for, or person power for, United Way and its volunteers join in to help. We also act as mentors, read to kids, and take them for bike rides,walks, hike and swims. Our staff does a lot of bike commuting, recreational riding, fishing, camping, etc.

    Toegther we can accomplish so much more than we can alone.

    Donate. Volunteer. Advocate

    Live United!

    Diane

Comments are now closed on this post.